How to set up your storefront (theme, text, logo and domain)

Your storefront is the site where customers see your plans, pay and sign in. It is built from a theme, and everything a customer sees on it, such as text, pictures, logo and colours, is edited on the store itself.

1Step 1 of 6Pick a theme

Go to Storefront → Theme & drafts. On the Storefront page, open the Theme tab and click the theme you like. Hover over a theme and click Preview live to see it full size on your own store first.

Click Save changes. Switching themes is reversible: your text, pictures, banner and colours stay saved.

2Step 2 of 6Check your store details

Open the Store details tab and check your Store name. Click Save changes if you change it. Use Open live site to look at the result.

To build a new look without customers seeing it, use Drafts & versions on the same page. Your live store stays as it is until you publish the draft.

3Step 3 of 6Edit your text, logo and colours

Go to Storefront → Edit on your site. Your store opens with an Edit mode bar at the top, which says how this theme is edited. On most themes you click any text to change it and click the colour swatches to recolour. Click View as customer to see the page without the editing tools.

4Step 4 of 6Connect your own domain (optional)

Go to Storefront → Domains. On the Domain Management page, click Add Domain and type your domain, for example shop.yourdomain.com. The page then lists the exact DNS record to create at your DNS provider and the settings it needs.

When the record is in place, click Check DNS. It tells you what is still wrong, if anything. When the check passes, click Verify.

Until then your store keeps working on its platform address, the one Open live site opens.

5Step 5 of 6Set your business name

Go to Settings → White-label. Set the Business Name your customers see in emails, at checkout and in their account, and the footer of your emails.

6Step 6 of 6Test it before you share it

Open your store as a customer would and buy one of your own products. Check that the payment goes through, that the line appears on your panel and that the customer email arrives. Then share your store's link.